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People Use LinkedIn Differently Than Other Social Networks

Elaine Fogel has written one of the best pieces I’ve seen about LinkedIn recently. She explains the background behind it:

On August 25, 2009, I created a blog post on Marketing Profs Daily Fix entitled, “Help! I Have Social Media Rejection Syndrome!” I had intended this tongue-in-cheek piece to stimulate discussion on an experience I had when one of my LinkedIn invitees clicked, “I don’t know this person,” ultimately rejecting my invitation and essentially putting me on notice with the LinkedIn program – i.e. requiring me to enter someone’s e-mail address during the invitation process.

Here is the White Paper that resulted from this experience. (PDF download)

Related posts:

This entry was posted on Friday, September 18th, 2009 at 3:56 pm and is filed under Using LinkedIn. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

3 Responses to “People Use LinkedIn Differently Than Other Social Networks”

  1. Elaine Fogel Says:
    September 18th, 2009 at 10:38 pm

    Thanks, Scott, for referencing my blog post. It’s not over yet. I’m running a LinkedIn poll. So, please vote. :)
    http://polls.linkedin.com/p/57255/hzcrm

  2. Elaine Fogel Says:
    September 18th, 2009 at 10:40 pm

    One more thing. The link to the white paper is a direct url and not accessible from the home page.
    http://www.solutionsmc.net/Help_I_Have_Social_Media_Rejection.html

  3. Scott Allen Says:
    September 18th, 2009 at 11:19 pm

    Thanks Elaine – I changed the link in the post. It’s pretty obvious from the Javascript how to link directly to the PDF – would that be OK with you?

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